The design sprint that started a couple of weeks ago began with the team describing their visions, their ideas, and thoughts of what a new EMBL corporate design could look and feel like. Central to describing and understanding why something looks the way it does are our design principles.
Many organisations have design principles to guide their work. They are often described as ‘the star to sail your ship by’; a set of common beliefs and guidelines for a project, product, organisation, or initiative. Some of my favourites are documented here.
Here is our first draft of a set of principles that came out of the last two weeks working together. This is just the start. As per principle #2, we’re showing this as early as we can so we can get feedback and iterate.
Continue reading “Our Design Principles”